b r a n d i n g
Explore the product packaging, signage, gifs, and merchandise I have overseen and created.
PACKAGING & SIGNAGE

Oversaw the art direction with our graphic designer. I wanted to incorporate the desert landscape to further instill eegee's is an Arizona founded brand. Not pictured, but the back has a QR code to our rewards sit

Oversaw the rebrand of our vending truck the "Sweet Ride". I wanted it to predominantly feature our eegee drink and fruit to educate what an eegee is as the van only sells the eegee. The van was designed to be bright and playful to draw attention and be a lively addition to events. The fruit and splashes not only show the range of flavors, but makes the beverages appear even more refreshing. The back to showcases core product to show that eegee's does offer more than just the drink.

Utilized a punny brand saying as cookies are often an add-on treat.


As part of rebranding our kids program as ‘Captain eegee’s Kids Crew’, I helped bring back coloring sheets with kids meals. Comic inspired by newspaper ads eegee’s ran in the 80s/90s. I wrote the story board and created the games then worked with our graphic designer on the art.

As part of rebranding our kids program as ‘Captain eegee’s Kids Crew’, I helped bring back coloring sheets with kids meals. Comic inspired by newspaper ads eegee’s ran in the 80s/90s. I wrote the story board and created the games then worked with our graphic designer on the art.
GIFS



Inspired by TikTok

SWAG/MERCH

POHONE WALLPAPERS
These Wildjoy phone wall papers were created to increase brand awareness and provide our Joy Club members with a free wallpaper that is unique to the Wildjoy brand. We have the wallpapers saved as a story highlight so they can be easily accessed after the original post date.




























