a d v e r t i s i n g
Featuring television commercials, radio spots, billboards, and other advertising creative designed to build brand awareness and support campaign objectives.
VIDEO COMMERCIALS
"Dip. Drizzle. Devour."
Director, Writer
March 2026
A crave-worthy commercial supporting the “How Do You eegee’s?” brand campaign, highlighting the variety of ways guests customize and enjoy eegee’s menu offerings. I wrote the script, oversaw the creative direction, and post-production editing. The spot aired on Tucson broadcast television (KGUN and KVOA) and paid Meta campaigns.
"It's not summer without eegee's"
Director, Writer
July 2025
Created a summer brand campaign celebrating eegee’s as an iconic part of Arizona summers. I created the script, helped direct production, and collaborated on editing for this nostalgic poolside commercial showcasing catering offerings to drive catering sales and reinforce summer traditions with eegee's. The spot aired on Tucson broadcast television (KGUN, KVOA, Telemundo) and paid Meta campaigns.
"Hot or Cold, how do you eegee?"
Director, Writer
October 2025
Developed a seasonal brand campaign designed to reposition eegee’s as an all-weather dining destination, showcasing both its iconic frozen fruit beverages and expanding lineup of hot menu offerings. I wrote the script, directed production, and collaborated on post-production editing. The spot aired on Tucson broadcast television (KGUN and KVOA) and paid Meta campaigns.
"Breakfast"
Director, Writer
April 2026
Led the creative development of eegee’s first-ever breakfast campaign, supporting the launch of a new daypart and menu lineup to build awareness and trial. I wrote the sript and directed production. The spot aired on Tucson broadcast television (KGUN and KVOA), organic social channels, and paid Meta campaigns.
BILLBOARDS
Oversaw the art direction with our freelance graphic designers for eegee's billboard posters in Tucson and digital billboard in the Phoenix valley.
"How do you eegee?"
Showcase eegees core product (eegee drink), highlighted new toppings, and focused on this customization message
"Keeping You Cool"
Playing into a fun summer message to remind guests of a refreshing eegee while still highlighting other core products -sub & fries.
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"Whatcha Snacking On?"
A playful message to promote eegee snackable options after the recent re-launch of pretzels.
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"Core Trio"
A simple image to showcase core products (eegee drink, fries, sub).
"Breakfast"
Highlights the new breakfast menu with the new hours and menu categories.
"Hot or Cold"
A seasonal message during winter to highlight new hot food items along with the iconic frozen drink.
RADIO ADVERTISMENTS
Copywriter
March 2025
Promoted eegee's March flavor of the month, tying in seasonal elements and puns.
Copywriter
April 2025
Focused on Coupon Card program and charitable partners while still mentioning core products.
DIGITAL ADVERTISMENTS
Created the art assets and copywriting for digital ad campaigns on Meta (Instagram & Facebook) and Google.
ADDITIONAL ADVERTISMENTS
Tucson Airport
Oversaw the art direction and partnership for advertisements in Tucson Airport.
Baylor University Magazine
Page advertisement for Taking Cara Babies promoting services and new Baby Bear Lounge in McLane Stadium.